Marketers
know that birds of a feather flock together. Type in your zip code
and get a printout of the kind of people who live there, as well as
the kinds of cars they drive, the food they eat, and the magazines
they read. Maybe you're more like your neighbors than you think! Based
on the PRIZM
proprietary database developed and owned by Claritas, Inc. |
Have
fun with our list of "Class Markers"
a series of links that reflects the interests and pursuits
of America's many social classes. Expand your own class horizons!
This is the place to learn about double-wide mobile homes, polo ponies,
or caffé latte. |
Check
out our teacher's guide for
educators who would like to incorporate discussions of social class
into their curriculum, plus a bibliography
of popular books about social class in America, an index of
statistics, and transcripts of the documentary. |
It's
hard to find many mentions of social class in daily newspapers, magazines,
and the rest of the popular press... you
usually have to read between the lines. Much of the public
discussion about class has been relegated to academia and political
and labor organizations that have a strong interest in the subject. |